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Kay Dale

Service designer

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About

 

I’ve been working as a contract service designer since November 2022. Covering projects in Discovery, Alpha and Beta in this time. This has enabled me to use a broad range of design skills from workshop facilitation, user research, journey mapping, prototyping and service blueprinting.

Prior to this, I worked for the Government Digital Service for 6 years. Whilst I have specialist knowledge in designing services for civil servants and back office operations, I have significant exposure to high profile citizen facing services such as passport and driving license renewals services. I have sat on 30+ GDS Service Standard assessment panels as a design assessor and have taken 3 services through various types of service assessment - with every service passing through to the next stage.

 

Prior to joining GDS I worked with Royal Trinity Hospice, Royal Bank of Scotland, and an education technology startup. I have an MA in service design from the Royal College of Art, where I won an award from Age UK for Inclusive Design.

 

 

 

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Curriculum Vitae 

 

Employment

Senior Service Design Contractor with Fieldside Studio 

November 2022 - Current 

 

Senior Service Designer with Government Digital Services, London

July 2016 - November 2022

Senior Service Designer with Essex County Council 

July 2020 - November 2020

Service Designer with Royal Trinity Hospice, London

October 2015 -June 2016

Service Designer with Royal Bank of Scotland, Edinburgh

July 2015 - September 2015

Freelance digital designer

2013 - 2015 


Digital Designer with Educational App Store, London

September 2013 - October 2014

Training

Remote workshop facilitation, June 2021


Advanced line manager,
Feb 2020


Workshop facilitation, June 2018

Train the trainer, May 2018

Communication skills, April 2017

Persuading & influencing, April 2017

GDS Assessor training, Feb 2017

Education

MA Service Design (graduated with distinction)

Royal College of Art, 2014 - 2016

BA Hons Graphic Design (graduated with 2:1)

Arts University Bournemouth, 2010 - 2013

Awards

Helen Hamlyn Design Award (ageUK award for Inclusive Design)

The Helen Hamlyn Centre for Design, 2016

Contact
 
If you are interested in working with me or have any questions about projects I have worked on drop me an email.
fieldside.studio@gmail.com

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