Educational App Store
Assessing the effectiveness of educational apps against curriculum based outcomes
The Educational App Store is built on the premise of providing Parents, Teachers, and Students with EAS Certified apps which best align with curriculum-based learning.
I worked at the startup as a digital designer for just over a year with the objective to build upon existing website to improve user experience, reduce dependency on paid traffic, and increase overall engagement.
While I was there the company achieved the following anayltics:
Uniques +46.68%, bounce rate -49%, time on site +610%, page views +440%, organic +148.5%, paid -98.76%.